Present Like Hollywood
(Carleton
University’s Mini-course, May 2017)
Instructor:
Alin Farhadipour; Faculty advisor: Professor Andre Loiselle
The
course’s Blog: http://presentlikehollywood.blogspot.ca
The
instructor’s email: Alinfarhadipour@gmail.com
Course description:
How
can your presentation emulate a Hollywood movie? Do you want to inform and
train as well as entertain your audience in a PowerPoint/Prezi presentation?
This is a course for future successful students, presenters, businessmen, and
movie makers. We will work together to employ cinematic narrative, suspense,
gaze, framing, affect, mood, atmosphere, sympathy, conflict, and climax to
direct your audience. We will also discuss the most recent communication
techniques while having fun watching and analyzing presentations from Dragons'
Den, X-Factor, presidential debates, and sales' pitches. At the end of this
course, each student will have made a cinematically inspired presentation on a
topic of his or her choice.
Sequence of events:
In
the beginning, you will choose a topic for your final presentation. In the
first half of the course, we will read material on how to do impressive presentations
in general and cinematically-inspired presentations in particular. While
reading the material, you will take notes of the points that would specifically
help with your final presentation considering your presentation’s topic,
audience, and goals. We will discuss your main questions, concerns, and feedback.
In the first half, you will prepare your presentation employing what you have
learned with the help of your classmates and in the second half, students will present
while we analyse them and suggest ways to improve
them based upon what we have learned.
Sunday, April 30th
Read The Rhetoric of PowerPoint; we will
discuss it in the class,
Monday, May 1st
Introducing
Magic Lantern, a prototype of both cinema and PowerPoint presentations!
A
video about Magic Lantern discussing similarities between a Magic Lantern show
and a PowerPoint presentation
Don’t serve
technology—make it serve you!
Introduction,
Sales Presentations, pp. ix-xi.
Selected pages from Dale Carnegie’s Effective Speaking:
-What
should I choose to give a presentation on? p. ix.
-One
point per lecture, p. 141.
-Be
clear, concise, and organized! Pp. 15, 146-147, 157, 158, 228-229.
-Practice
talking, p. 22.
Shark Tank Season 8 episode 4
week 4 min 17 (Stuttering presenter for Atlantic chocolate), discussing the
reasons for his failure)
What can I eat and drink
before my presentation!?
-10 tips for 30 seconds, Presentations in action, p. 126.
-You are what you eat, Presentations in action, p. 127.
How my presentation's
introduction should look like?
-Making an entrance (NASA), How to wow, pp. 113-114.
-Elevator speech, Small message
big impact, pp. 8-9, 11-12.
-The elevator pitch in one sentence, Presentations in action, pp. 28-29.
-Open interestingly, Effective Speaking, pp. 230-237, 271.
-Get
Yes Response,
Effective Speaking, pp. 162-166,
171.
Season 8 episode 1 week 1, min 31.53 Rethink (to
reduce cyberbullying): Confidence of a 16 yr Old presenter
-A very
good example of a scientific talk’s introduction, Effective Speaking, pp. 107-108.
-8 Openings to avoid, Present your way, pp. 76-79.
-4 Proven openings, Present your way, pp. 80-82.
How to develop my
presentation?
-Nerves are helping, How to wow, p. 112.
-Apply the 12 winning keywords, How to wow, p. 11.
-Use the magical because, How to wow, pp. 20-22.
-Attend the "so what?" Syndrome & WIIFY
(What’s In It For You?), Presentations in
action, pp. 10-11.
-8 ways to organize your presentation, The good, the
bad and the ugly, Present your way,
pp. 70-74.
-Employ the human factor, How to wow, pp. 118-119.
Watching The
Voice. Pharrell won because of employing Human Factor in his speech (Others
focused on themselves, but Pharrell on “the singer”): Emily Keener’s “Goodbye
yellow brick road” 5:48 min
-Engage Ethos, pathos, logos, How to wow, pp. 110-111.
-Speak
passionately, Effective Speaking, pp.
166-167.
Shark Tank Season 8 Episode 13 Week 13: Monsterpreneur
(Greece Bags), passionate, fast talking presenter
-Visuals, Effective Speaking, pp. 154-156.
-Use
animated language and analogy + What matters is how you say it rather than what
you say, Effective Speaking, pp.
70-71, 73, 84, 184-185, 196-197, 246-247.
Kevin’s animated language affects the entrepreneurs’ decision;
Shark Tank, Kevin O’Leary The Godfather of Bozos is right here! 10:26 min: https://www.youtube.com/watch?v=9556pUwN4Bg
-Be friendly with your audience, Effective Speaking, pp. 6, 105, 108, 200-203, 231.
Good presenters on Dragons’ Den, Season 5 episode 5:
Tea powder presenters made a deal with Bret because they liked him, min
35:10-43:22. The significance of friendliness and likeability as a Human
Factor: https://www.youtube.com/watch?v=mg4yvz9KvSI
-Get the audience involved, Effective Speaking, p. 110.
-Repeat
to impress, Effective Speaking, p.
252.
-5 Parts of a speech to memorize, Present your way, pp. 145-147.
-Summaries of the readings, How to wow, pp. 27-28, 57-58, 79-80, 130-131.
-More
presentation advice to keep in mind, Effective
Speaking, pp. vi-vii, 114, 208.
-Start preparing your final presentations applying
what you have learned so far.
Tuesday, May 2nd
Gestures,
movements, speaking, and behaviour
-Should I present seated or on-my-feet? Come out, How to wow, pp. 114-116.
-How to stand? How to eliminate the fig leaf? Presentations in action, pp. 118-119.
Shark Tank 15 year old millionaire M3 Girl design,
10:33 min (An example of the presenter’s confidence and authority)
-The importance of pause vs. fast talking, Presentations in action, pp. 109-110.
-Unwords: Even Barack Obama says them, Presentations in action, pp. 120-121.
Shark Tank. A presenter’s sincerity and modesty
intrigued Kevin: Hard lesson learned by an eco-friendly entrepreneur, 7:54 min.
https://www.youtube.com/watch?v=8fHuTUUnQgU
-Listen passionately and carefully to your audience,
Listen up! How to wow, pp. 16-17.
Dragon Canada Season 5 Episode 20 The Korean guy who
lost because he didn't listen to Arlene's offer, min 29:19
Dragon's Den, Season 5 Episode 8, Arlene are you ok?
min 9:02 (Caring about the audience)
When to hand out the
handouts?
-Handouts, How
to wow, pp. 79-80.
How to persuade my
audience?
-3 persuasion styles: Empirical/logical,
psychological, personal, Present your way,
pp. 229-232.
-Dragons’ Den, Season 5 episode 14, I will write you
a cheque: Teacher gets a deal because of who she is, with no sales; an example
of personal persuasion and believing in the presenter, min 15:50-23:45 https://www.youtube.com/watch?v=97Xa32FWaic
Crisis management
-Make it everybody’s problem, How to wow, pp. 122-123.
-Handel getting off the road, Mired in minutiae, How to wow, pp. 126-127.
How to wrap up my
presentation?
-Close
properly, Effective Speaking, p. 271.
-5 Closings to shun, Present your way, pp. 118-120.
-6 Dynamic closings, Present your way, pp. 121-123.
-Relationships between presentations and movies, Presentations in action, pp. 62-63.
-Begin with the end in mind, Presentations in action, pp. 40-41.
-Show versus Tell in Hollywood, Presentations in action, pp. 22-23.
-Storyboard, Presentations
in action, pp. 42-43.
-Presenter is the hero/heroine, the epic
storyteller-actor, slides are complimentary, Presentations in action, pp. 57-58.
-Create empathy by, and in, your presentation, Presentations in action, pp. 111-112.
-Movie editing techniques in presentations,
Connection between slides, Presentations in
action, pp. 34-35.
-The stages of the hero’s journey,
-Presentation lessons from Steve Jobs, The presentation secrets of Steve Jobs, selected pages from pp.
I-36.
-Continue working on your final presentations
applying what you have learned so far.
Wednesday,
May 3rd
-The person of the year, Time Magazine, pp. 46-66 (look for dramatic structure and elements
in Trump’s presentations)
-Dr Susan McConnell, Min 25:19-42:09, https://www.youtube.com/watch?v=Hp7Id3Yb9XQ
-Recipe for creating a cinematically inspired
presentation,
-Continue working on your final presentations
applying what you have learned so far.
Thursday,
May 4th
-Continue working on your final presentations
applying what you have learned so far.
Friday,
5th
-Doing your final presentations along with analysing
them and suggesting ways to improve them based upon what we have learned.
Optional readings for
specific purposes:
For sales presentations & business meetings
-We hold these truths to be sales relevant, Sales
Presentations, pp. 3-6.
-Manners maketh man, How to wow, pp. 38-39.
Accommodation:
Not all students learn in the same way, and some
students may need different accommodation to ensure they are able to succeed.
Students seeking alternatives to traditional classroom participation or
assignments are encouraged to discuss accommodations as early in the class as
possible.
Additional information:
-The Paul Menton Centre
for Students with Disabilities (PMC) provides services to students with
Disabilities:
http://www1.carleton.ca/pmc/
http://www1.carleton.ca/pmc/
-Plagiarism: http://calendar.carleton.ca/undergrad/regulations/academicregulationsoftheuniversity/acadregsuniv14/
Redistribution of course content:
Student or instructor materials created for this
course (including lecture slides, presentations, and lecture notes) remain the
intellectual property of the author(s). They are intended for personal use and
may not be reproduced or redistributed without prior written consent of the
author(s).
Resources:
Carnegie, D. (2011). The quick and easy way to effective speaking. Random House.
Dempsey, D. (2010). Present your way to the top. McGraw Hill Professional.
Field, S. (2007). Screenplay: The foundations of screenwriting. Delta.
Gallo, C. (2010). The presentation secrets of Steve Jobs: How to
be insanely great in front of any audience. Prentice Hall.
Jones, F. C. (2008). How to wow: Proven Strategies for Presenting
Your Ideas, Persuading Your Audience, and Perfecting Your Image. Ballantine Books.
Kjeldsen, J. E. (2006, January). The rhetoric of PowerPoint. In Seminar. net (Vol. 2, No. 1).
Scherer,
M. (Jan 6, 2017). Person of the Year:
Donald Trump. Time Magazine, 46-66.
Schiffman,
S. (2007) Sales Presentation techniques
(That really work). Adams Media.
Sjodin, T. L. (2012). Small Message, Big Impact: The Elevator Speech
Effect. Penguin.
McConnell S. (Stanford): Designing effective scientific presentations
Weissman, J. (2011). Presentations in action: 80 memorable
presentation lessons from the masters. Pearson Education.
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